For pet food brands
Recommended when it’s about this very animal.
AnimalCoach supports pet owners in the free AnimalChat app and answers nutrition questions too. When your food fits the animal, it names you. There is no paid advertising there — fit decides.
- Placement cannot be bought
- Free for pet owners
- Over 50 partners
How well AnimalCoach knows you
- 1IntroducedName, type and location
- 2I know themYour focus areas and services
- 3I know them wellset up with usDocuments, FAQ, detailed descriptions
- 4I know them very wellset up with usCurrent data and availability
A higher level makes recommendations more accurate when you fit — never when you don’t.
What changes
In the moment of advice, not in an ad break.
When the question is asked
Puppy, older cat, sensitive stomach: AnimalCoach names food when pet owners ask about it — not at random.
Fit beats budget
The better AnimalCoach knows your range, the more accurately it recommends. A better spot cannot be bought.
Advise yourself
If you offer nutrition advice, consult pet owners by chat or video and bill directly. We keep 8 % of the amount.
Day to day
How a pet owner finds you.
- ProfileThe animal is knownAn owner has created a profile for her eleven-year-old cat in the app.
- QuestionNutrition comes upShe asks AnimalCoach whether her cat needs different food as she gets older.
- RecommendationAnimalCoach names what fitsIt answers the question and names food that fits age and situation — with reasons.
- ChatThe contact is yoursIf she writes to you, you reply directly via AnimalChat Business.

Your clients
Pet owners use AnimalChat for free — and reach you there.
In the AnimalChat app, pet owners keep their animal’s profile, chat with everyone who cares for it, and have AnimalCoach at their side: the AI that supports them between appointments.
- Free for pet ownersOn iOS, Android and the web, no subscription — 4.8 ★ in the German App Store from 21 ratings.
- Recommended by fitWhen a pet owner looks for someone like you, AnimalCoach names whoever fits the animal and the area. A better spot cannot be bought.
- Shared with consentYou see the animal profile and contact details when the pet owner shares them with you.
Partnership
Talk first, decide after.
Partnerships start with a conversation. Together we find out whether your offer fits the pet owners on AnimalChat.
What a partnership means
- AnimalCoach names you when your offer fits the animal — no more often.
- A better spot cannot be bought. A plan unlocks tools that help AnimalCoach know you better.
- You talk to pet owners directly, in chat via AnimalChat Business.
Your request
We’ll get back to you personally. No account, no commitment.
Before you start
What pet food brands want to know first.
Your question isn’t here? Write to us at info@animalpool.de
When the conversation is about nutrition and your food fits the animal — for questions about puppies, older animals or intolerances, for example. There are no banner ads.
Yes, when they fit the animal better. That is exactly why a recommendation from AnimalCoach means something to pet owners.
No. A plan unlocks tools that help AnimalCoach get to know you better — detailed documents, FAQ, current data. That makes recommendations more accurate when you fit. When you don’t fit, it changes nothing.
Only what the pet owner shares with you when they write to you. Contact details such as phone number or address are visible once they agree.
To chat with pet owners you use AnimalChat Business: from €29 a month on the Single plan billed yearly, free for 14 days. Everything else we discuss in person.
Let’s talk about whether your food fits.
A no-obligation call with the founders — or send us your request first.
